Buddy Rev blesses us with the release of a new album, Nostalgic Snow, available starting today on our online store and all the streaming platforms. Be sure to listen to it!

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This album is an analogy for two subjects that are very dear to Buddy Rev: climate change and technology addiction.

Born and raised in Quebec, Canada, the artist, during his still young life, could not help but notice how much the climate has changed in his native province between his childhood and today. Snow, while still common in winter, isn't what it used to be. Along the same line of thought, having grown up in the age of cable television, the artist fondly remembers what he calls "snow in television", a term to describe an interruption in the connection by cable, rendering television ineffective without any picture - something we no longer face in today's world where there is absolutely no disconnection... A major shift in mindsets from "the old days" where snow lived as much outside our homes as inside our living rooms.

Disconnect
The first song on the album represents the disconnect that the snow caused when the artist was younger. On days of heavy snowfall, it was impossible to get out and see anyone. Schools and offices would close, and transport would no longer work. Nowadays, when we are constantly in contact with others through our screens, a disconnection from "real life" can be felt - as it would be on snowy days.

Posh
According to Merriam-Webster, "posh" is an archaic word used to describe a muddy mess. That the word be “a thing of the past” makes it all the more relevant.

Ennui (Soir d’hiver)
A reference to Nelligan's poem, Soir d'hiver, which can also be transposed to today's technological world if we adopt a slightly different perspective.

Inches
The first thing that comes to mind when talking about inches is now screen size, whereas just a few years ago it was snow.

Blue Snow Light
“Blue light” is used to refer to the color of light emitted by monitor screens – televisions, computers, telephones. But it is also used in this case as a description of the bluish tint that colors the world after a snowfall.

Apricity
A rare word used to describe the warmth of the sun during winter days, the artist felt it also applied to the warmth of human connection that we still need – but sometimes makes itself as rare as the word itself.

Whiteout
Used to describe an environment where visibility is zero percent, the artist reflects on what we really see being glued to our phones day in and day out.

Tomorrow Only Knows
The last song on the album, and perhaps the most significant for the artist, denotes a strong hope in what tomorrow will bring, despite today's blandness.